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1HQ appoints Ian Watts as Associate Creative Director

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We are proud and excited to welcome Ian back into the creative team after nearly 10 years.

Sharing 1HQ’s passion for smart strategic ideas and how they transition into effective, persuasive design, Ian also recognises how influential brand evolution is to the future of our planet.

Ian started his design career at 1HQ in 2008 and then moved to Singapore in 2011 to work with Design Bridge and iconic International brands such as Friesland Campina, AkzoNobel and Heineken.

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Returning to London in 2016, Ian continued to lead global branding projects; pushing creative boundaries on clients such as Reckitt Benckiser, Pepsi Lipton and Unilever.

Ian Watts, comments,

“I am really excited to have the opportunity to work with the team at 1HQ, who I know are as passionate about creativity and design as I am. 2021 is going to bring opportunities to make a real difference to our clients and I can’t wait to have a positive impact on the projects that are coming up, and overall brands’ success in their changing categories.”

Working across our global portfolio of clients, Ian will share the role of opening up new opportunities and building on our growing client collaboration ethos.

Graham Wall, 1HQ Executive Creative Director, says,

“Ian’s strategic creative philosophy – purposeful, creative energy and the spark to ignite brand language will inspire not just our clients, but the wider team at 1HQ as we strive to influence more game changing, brand transformations into next year and beyond.

I can’t wait to work with him again, I saw his ground-breaking potential a decade ago and now he returns to pick up where he left off with more charismatic confidence and brand expertise than ever, it’s like getting the band back together, and I know his influence will bring only positivity, driven by our collective passion to inspire those around us.”

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Magazine

Content includes:

Systems Thinking: transforming our world to become sustainable
Making collaborative contributions through design-driven systemic change.

Inviting social to the table
How social media can become an extension of the wider brand world.

Design Vs Systems Thinking
The greatest challenge for contemporary creatives.

The Italian Job
A Data Scientist view on self-tracking.

Systems 1 Thinking. What marketeers should know
Helping to differentiate through a relevant and emotionally connected brand positioning.


ISSUE 13

All Systems Go.

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