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1HQ USA wins GDUSA Awards 2023

24 Jan 2024

1HQ USA were honoured with two GDUSA American Design Awards

Celebrating awards in Brand Identity Design for our work with UbyKotex to reposition and redesign the brand across several touchpoints. As well as Packaging Design for gelato brand Talenti and supporting their new to world launch of gelato mini-bars.

With this exciting redesign for UbyKotex brand, we set into motion a new look for the U in UbyKotex, and unlocked a new power around it.

For this brand design, product performance and UbyKotex’s superior design and materials were a focus. We aimed to create a heroic presence for the brand from the strength of our U, to a premium product rendering on our packaging and communications design, and in every design detail in the brand toolkit, we could highlight products that are carefully crafted for real bodies.

Our longtime client Talenti Gelato came to us to help them launch something new - taking their beloved gelato & sorbetto from jar to bar!

This award winning packaging design for Talenti puts the brand in the spotlight, and leading the way to a new world of ice cream bars, an innovation for the beloved gelato brand. We also focused on highlighting the craft of gelato with high-quality real mouthwatering food photography.

Congratulations to our clients, and teams that helped these strategic, branding and packaging designs succeed.

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