Nurturing the success of their all natural personal care range, Suave invited us to create the same for kids that celebrates our natural world in a fun and inspiring way.
Our goal was to both communicate a natural personal care alternative for kids while creating a wondrous experience that was unique to Suave.
We identified an opportunity to celebrate bio-diversity and precious wildlife through a cast of various animal characters and their natural habitats.
To bring to life a series of natural worlds, we utilised bespoke watercolour paintings commissioned from Brooklyn based artist Veronica Ballart lilja.
Each character and environment relates to product benefit or ingredient creating clear segmentation through adored animals, vibrant landscapes and exotic compositions.