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Susy Weitz joins 1HQ as Senior Strategy Director

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We are pleased to announce the return of a familiar face to the 1HQ family. Susy Weitz re-joins 1HQ as Senior Strategy Director to lead brand positioning projects for our clients. 

Susy has spent the last 5 years as an Insight and Brand Strategy consultant, working with a broad range of clients from start-ups to global corporations; across categories from emerging tech to personal care, by way of everything from spices to structural warrantee.

Susy’s area of expertise lies in identifying the opportunities and roles for products and brands in the ever-changing consumer and commercial landscape, shaping these into distinctive and sharp value propositions. 

Driving the continued success and growth of 1HQ’s Brand Strategy capabilities, Susy will work with clients to develop their brand’s value propositions and positioning strategies to unleash the full potential of their portfolios.

Woman smiling with hand out

Susy comments:

“1HQ is an agency filled with talented people and energy to do great work, and I’m excited to be a part of the journey”

Andrew Collins, 1HQ Chief Strategy Officer, comments:

“It’s great to welcome Susy back to 1HQ. Her skills and experience will be invaluable as we continue to build on our strengths, and grow our capabilities, in this critically important part of the business”

cue
Magazine

Content includes:

All in
How can we foster and learn in order to create an inclusive and diverse culture in design?

Cultural diversity in design
Brands that cater to the widest range of people will not only be rewarded by consumer spending, but by elevated status in competitive markets too.

Design for a better world
Noteworthy brands who are innovating for a more inclusive world.

How do brands create cultural relevancy through compelling storytelling?
It’s not whether you stand up for a social issue, it’s how.

Why shouldn’t grass be purple?
Designing for colour blindness.


ISSUE 14

All In.

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