1HQ London is a brand business. We are an award-winning team of curious, creative, and committed brand specialists. We ask and answer the hard questions that determine how brands should be positioned, how they should innovate and how they are best represented through. All to ensure they are ready to win in changing, challenging markets.
Our clients range from Global FMCG brands owners such as Coca-Cola, McDonald’s, Unliever, Starbucks, Tate & Lyle, Microsoft, Marks & Spenser’s, Tesco, Dole, Danone, Nestle, Nomad Foods, Cadbury, Pernod Ricard, Diageo, Kimberley Clark, General Mills and many more, through to entrepreneurial brands and start-ups.
We work across the full brand & marketing spectrum:
Positioning: brand models, brand architectures, brand purpose & strategy, consumer research & insight.
Innovation: research, new product development, brand & concept creation, semiotics, trends.
Design: brand & visual identity design, 2D packaging design, 3D structural design, sustainability
Communication: creative & media strategy, advertising, shopper & promotional marketing, digital, e-commerce & social.
Through our network of owned companies, we also offer adaptive design & print management & sales and marketing mix analysis & optimisation (data analytics).
To addition to FMCG we also have an FMCH specialist division with over 30 years of experience in consumer health & wellbeing working with brands such as: Gaviscon, Alliance Boots, LumiraDX, Recket Benkiser, Jonson & Johnson, Bupa, Benylin, Seven Seas, Allergan and more.
Our home is the stunning ex Burge & Co brewery dating from 1905 (yes, a brewery – please don’t judge us!), here we continue the brewing tradition, but crafting award winning thinking and marketing execution instead of traditional ales… but we still have a bar. Here (as well our studio) our diverse teams and ambitious clients come together to co create some of the words most effective brands that deliver outstanding commercial growth.
Our mission: To be the agency that ambitious brands want to work with, and outstanding talent wants to work for.
Our values: Excellence – never settle for OK. When we have the opportunity to make something better, let’s do it. Our job is inspiring. Use creativity to inspire. And be inspired. Together, we can change the game.
At 1HQ strategy and creativity combine, collaborate and connect to deliver smart, inspiring and effective solutions to the challenges faced by today’s brands.
RACHAEL SLANEYManaging Director – UK
VANESSA MILLERCreative Services Director
MIKE WEBSTERDirector of 3D Structure and Experience
KATE ZILIOClient Director
GRAHAM WALLExecutive Creative Director
ANDREW COLLINSChief Strategy Officer
GUY HEPPLEWHITEHead of Brand Communications
The latest thoughts on innovation, design, communication and more.